Social media scheduler
A social media scheduler that posts for you
A reminder to post is not the same as a post. With Bloom you choose the accounts, write the post and pick a time, and it goes out while you get on with your day.
Free plan. No card needed. Works on the web, Android and iPhone.
How scheduling works in Bloom
- Connect your accountsSign in to Instagram, Facebook, X and TikTok through their own screens, or add a Bluesky app password. You do this once.
- Write the post onceAdd your caption and photos, pick the accounts, and adjust the wording for any platform.
- Pick a time, or let Bloom pickChoose a date and time, or tap auto-schedule and Bloom finds an open slot at a good hour.
- Bloom publishes itBloom checks for due posts every 30 seconds, so your phone and computer can be off. You see what went live.
Plan everything on one calendar
The calendar shows every scheduled, drafted and published post by month, across all your platforms. Keep half-finished ideas as drafts, and let Bloom point out the days with nothing planned so your feed doesn’t go quiet by accident.
New to planning ahead? Our guide to building a social media content calendar walks through it step by step.
Schedule a whole batch in minutes
If you create content in batches, upload up to 60 photos or videos at once. Tell Bloom how many posts you want a day and when to start, and it spreads them across the calendar at good times. You can still edit any post before it goes out.
Post when your audience is around
Until Bloom knows your audience, auto-schedule uses four everyday windows in your time zone: 11am, 3pm, 7pm and 9pm. As results come in (Bloom reads them for the posts it publishes, and you can log any others) or you log what posts earn, Bloom switches to the hours that have worked for you.
Why your own numbers beat a generic chart is covered in the best time to post on social media.
What Bloom publishes automatically
| Platform | How Bloom posts | What it can post | Not yet |
|---|---|---|---|
| Posts automatically | Single photos, carousels of up to 10 photos and videos, and a single video as a Reel, with captions up to 2,200 characters and alt text | Stories | |
| Facebook Pages | Posts automatically | Text posts, a single photo, up to 10 photos, or one video in a post | Personal profiles and groups, and a video with photos in the same post |
| Bluesky | Posts automatically | Posts up to 300 characters with up to 4 images or one video, with alt text | A video and photos in the same post |
| X (Twitter) | Automatic on Pro & Plus | Posts with up to 4 images or one video, with alt text | Threads of several posts |
| TikTok | Sent to your TikTok inbox | Videos up to 64MB, delivered to your TikTok inbox to finish and post | Direct publishing without the inbox step, and photo posts |
| Ready-to-post kit | A ready-to-post kit with your title and caption for each subreddit | Automatic posting |
Each platform has its own page with the details, starting from all integrations.
When something goes wrong
Platforms have bad minutes. If a post hits a temporary error, Bloom tries again after 3 minutes and again after 15. If it still can’t go out, or the platform needs you to finish it, Bloom sends a notification and keeps the post ready on your Home screen. A scheduled post never just disappears.
Frequently asked questions
How does social media scheduling work?
You connect your social accounts to a scheduler once, write a post, and choose a date and time. At that time the scheduler publishes the post through the platform’s official connection. In Bloom, platforms that don’t allow automatic posting get a ready-to-post kit and a reminder instead.
Can I schedule one post to several platforms at once?
Yes. Pick every account the post should go to and schedule it once. Bloom fits the text to each platform’s limits. See cross-posting with Bloom.
Do I need to keep Bloom open for scheduled posts to go out?
No. Scheduled posts are published from Bloom’s servers, so you can close the app and turn your phone off.
Can I schedule videos?
Yes. A single video posts to Instagram as a Reel, to Facebook Pages and Bluesky as a video post, and to X on Pro and Plus. TikTok videos are sent to your TikTok inbox at the chosen time for you to finish. File sizes depend on your plan.
Is Bloom’s scheduler free?
Yes. Scheduling and automatic posting to Instagram, Facebook, Threads and Bluesky are free. Automatic posting to X starts with Pro at $4.99 a month. See pricing.
Write it once. Bloom posts it everywhere.
Connect your accounts, schedule your first post and let Bloom publish it. The free plan includes automatic posting to Instagram, Facebook, Threads and Bluesky.
Start free